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Smarter skincare for men's physical & mental wellbeing.

Confident men's cosmetics

Anti-ageing, anti-stigma

Proudly made in Australia

Locally & ethically produced men's skincare

Biologically better

Harness the force of naturally derived ingredients

Specifically formulated for men

We understand that men's skin is different & needs tailored care

Native Australian Superfoods

Discover our naturally superior ingredients

Kakadu Plum

50x more Vitamin C than in oranges

Macadamia

A sustainability giant of the plant & skin world

Finger Lime

Citrus Caviar hydrates, repairs & protects

Our ethical table stakes

Made in Australia

No Parabens or SLS

Vegan Friendly

Cruelty Free

Naturally Derived

Non-Toxic

Transparency & Education

We develop smarter products through better ingredients. Learn what you're putting in/on your body & why...

ALTA your wellbeing

A men's skincare routine distilled into 3 carefully curated products

Look good, feel good, do great

Men's health needs to be addressed both mentally and physically. Talk with like-minded people on our Discord server.

Sage advice for men

A guide to self-care, self-development, relevant news & cultural insights

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